Game Changers: Business & Branding
Explore the business of football, athlete branding, partnerships and the people building opportunities around the game.
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Aaron Rodgers and State Farm Have Ended Longtime Partnership
Aaron Rodgers has been the toast of New York since he joined the Jets this spring in a trade from…
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Gatorade-NFL deal on Fast Twitch launch could set precedent
My favorite part of the new season is the “known unknowns.” Two months from now, one team we all…
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Saquon Barkley’s MVP Race Elevates ‘Unicorn’ Marketing Status
Some elite athletes transcend their market with star power so bright that the jurisdiction has little bearing. Saquon Barkley is…
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Travis Kelce Net Worth 2025 & Life Story: NFL Superstar or Business Mogul
Travis Kelce has transformed from an NFL star into a pop-culture sensation. Best known as the Kansas City Chiefs’ charismatic…
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Interscope, NFL Partner on Music Industry Career Tours Program
About 20 current and former NFL players — including DK Metcalf, Joe Haden, Derwin James and Darren Waller — sat…
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Visa opens a new path for former NFL players: as Fortune 500 executives
In his 15-year career in the National Football League as an offensive tackle, Harry Swayne had a specific job: To…
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Fanatics and NFL partner to launch ‘Off Season’ apparel
The NFL, in collaboration with Kristin Juszczyk, Emma Grede, and Fanatics, has launched Off Season, a high-fashion brand that redefines…
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The NFL’s Highest-Paid Players 2023
After an offseason that featured a slew of record contracts, Baltimore Ravens quarterback Lamar Jackson leads a group of ten…
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Rules you probably didn’t know NFL players have to follow
Since its inception in 1920, watching football has been one of America’s favorite pastimes—but even the biggest fans of the…
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How Do Sports Teams, Leagues and Owners Make Money? A Breakdown
The NFL just wrapped up another monster season off the field that will have league revenue top $20 billion. The…