Game Changers: Business & Branding
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NFL announces designated teams for London, Munich 2024 International Games
The National Football League today announced the designated teams set to play in London and Munich as part of the…
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Special Report: The NFL, college football and two self ordained sports science entrepreneurs
This story appears in the Feb. 4, 2013 issue of Sports Illustrated. Buy the digital version of the magazine here.…
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The NFL’s Donté Stallworth on what it’s like to manage millions as an athlete
Many people make poor financial decisions in their 20s. I was one of them. When I landed my first job…
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NFL Partners with Oakley to Develop Innovative Mouth Shield Technology
“Risk mitigation is not one intervention, but a number of interventions you stack together in the hopes that the combination…
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Best Buy Teams up with NBCU to Help NFL Fans Gear up for New Season
As the NFL season kicks off tonight with defending Super Bowl champion the Kansas City Chiefs hosting the Baltimore Ravens,…
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Why NFL players trust a football outsider to navigate 18-game-season negotiations and more
LOS ANGELES — Lloyd Howell needs directions. “Wait,” the NFL Players Association executive director asks, weaving through a crowd of…
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The Richest NFL Players Of All Time
Summary The richest NFL players cleverly leveraged their success in football to become successful entrepreneurs and brand endorsers, earning vast…
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NFL’s Defensive Players Must Get Creative to Crack Top 50 Merch List
In the NFL, the guys with the ball not only get the glory, they sell the most products, too. The…
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As NFL cracks down on players gambling, what events are pro athletes allowed to bet on?
The Supreme Court’s 2018 ruling in Murphy vs. NCAA ushered in a new era of legalized sports betting in the…
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From J.J. Watt’s Reebok Shoes to Patrick Mahomes’ Adidas Collaboration
Since 1985, players across the 32 NFL teams have been granted a chance to create a signature shoe. Top brands…