Super Bowl 2026 events: List of concerts, experiences happening across San Francisco Bay Area leading up to big game

2 hours ago

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SAN FRANCISCO (KGO) — Super Bowl week is not just about the big game but also about the slew of events going on around the Bay Area leading up to Sunday.

That includes a series of concerts with the likes of Post Malone, Benson Boone, The Killers, Chris Stapleton and many more.

RELATED: Super Bowl live updates here

Here’s a day-by-day breakdown of events happening around the Bay Area:

Super Bowl 2026 events, concerts

Thursday, Feb. 5

Super Row Weekend & Big Game Tailgate Viewing Party

Where: Santana Row
When: 11:00 AM – 9:00 PM (Thursday- Sunday)
Summary: The 4-days will feature exclusive restaurant menus, themed cocktails, live DJs, and a massive outdoor Big Game Tailgate Party, transforming Santana Row into the ultimate pre-game destination just minutes from Levi’s Stadium. Plus, get your official merchandise at The NFL Pop-Up Shop on Santana Row through Monday, February 9th.
Free Open to the general public

Big Game Block Party

Where: 59 Barack Obama Boulevard San Jose, CA 95110
When: 12:00 PM – 8:00 PM (Wednesday-Thursday)
Summary: Celebrate football’s biggest week at The Big Game Block Party hosted by Hapa’s Brewing Company at Creekside. This 2-day celebration along Barack Obama Blvd. includes a live podcast featuring Fitz & Whit, music, food trucks, live art, shopping, prizes, games, and more. Visit the Creekside establishments along Barack Obama for additional activities, discounts and freebies.
Free Tickets: Open to the general public. All ages welcome.

Super Wine Week at J. Lohr

Where: 1000 Lenzen Ave, San Jose, CA 95126
When: 2:00 PM – 5:30 PM (Wednesday & Thursday), 11 AM -8:00 PM (Friday), 11 AM – 6:00 PM (Saturday)
Summary: J. Lohr Vineyards & Wines invites locals and visitors alike to raise a glass and discover unique tasting experiences for ‘Super Wine Week’ at the historic J. Lohr San Jose Wine Center.
Free Tickets: Open to the general public. All ages welcome.

NFL Honors Award Show

Where: Palace of Fine Arts
When: Coverage begins at 6:00 PM PT
Summary: The annual primetime awards special will feature live entertainment, special guest appearances, and honor the immense talent, dedication, and impact of those who shape the game on and off the field.
Tickets: By Invitation Only

The Lineup: Illenium – Odyssey Album Release Show

Where: Pier 80 Warehouse
When: 6:30 PM (Doors Open at 5:30 PM)
Summary: Presented by NPU Live, The Lineup is a new traveling festival concept designed to kick off major sporting events across the country. A play on words between legendary team lineups and elite music lineups, this event sets the tone before the game, the halftime show, and the headlines.
Tickets: 21+ Only – Ticket Info.

Art of Whiskey

Where: The Foreign Lens Independent Cinema
When: Thursday, Feb. 5, 7 p.m. to 11 p.m.
Summary: Art of Whiskey is in its fourth year of hosting its annual event in the Super Bowl host city. It brings together whiskey lovers, sports legends, entertainment figures and industry insiders for an elevated tasting experience.
Tickets: Tickets range from $165 to $265

BAHC Live! Concert Series – Benson Boone & Shaboozey

Where: Bill Graham Civic Auditorium
When: 8:00 PM
Summary: The Bay Area Host Committee (BAHC) is presents a dynamic concert series featuring multiple shows throughout Super Bowl Week.
Tickets: Available through Ticketmaster

NFL Culture Hub

Where: The Pearl
When: Wednesday February 4 – Saturday February 7
Summary: Across four days, guests will experience a curated lineup of thought-provoking conversations, live performances, art installations, and bespoke brand collaborations – all celebrating the diverse voices shaping the future of culture.
Tickets: TBD

Friday, Feb. 6

BAHC Super Bowl LX Innovation Summit presented by YouTube

Where: SFMOMA
When: Friday, February 6
Summary: The SBLX Innovation Summit presented by YouTube is a groundbreaking, first-of-its-kind gathering at the intersection of sports, technology, civic leadership and global storytelling.
Tickets: Invitation only.

NFL Culture Hub

Super Row Weekend & Big Game Tailgate Viewing Party

The Endzone Experience

Where: San Jose Civic Center Auditorium – 135 West San Carlos Street, San Jose, CA 95113
When: 12:00 PM – 8:00 PM (Thursday-Friday Hours) 10:00 AM – 8:00 PM (Saturday)
Summary: Fans can meet and greet professional athletes, witness a live card-breaking event, and explore an incredible marketplace with 144 collectible card vendors offering rare cards, high-end memorabilia, and exclusive sports collectibles. It’s the ultimate pregame celebration for collectors and sports fans alike.
Tickets: $50 (General Admission) All Sales Final

Super Wine Week at J. Lohr

Super Bowl Experience

Where: Moscone Center North & South
When: 3:00 PM – 10:00 PM (Tuesday-Friday Hours)
Summary: The NFL’s immersive football festival, is a family-friendly event offering fans the chance to meet current NFL players and Legends for autographs, shop for exclusive gear and enjoy interactive games and NFL FLAG clinics.
Tickets: $50 (Adults *Friday Price), Free (Kids 12 & Under)

BAHC Live! San Francisco Fan Zone

Where: Yerba Buena Gardens & YBCA Forum
When: 3:00 PM – 10:00 PM (Tuesday-Friday Hours)
Summary: This immersive event will bring thousands of fans together to experience the excitement of Super Bowl Week through a uniquely Bay Area lens, from cutting-edge technology and world-class cuisine to live performances and interactive sponsor activations.
Tickets: Entry included with Super Bowl Experience ticket.

San Pedro Superfest

Where: 87 North San Pedro Street, San Jose, CA 95110
When: 4:00 PM – 10:00 PM (Friday), 12PM – 10PM (Saturday), 12PM – 8PM (Sunday)
Summary: This free, block-party-style celebration takes over San Pedro Square community fun all weekend long. Enjoy a 100-yard artificial turf, Culture Night Market, Shop Local marketplace, Kids Alley and Stage, tech displays, plus live entertainment on the main stage. With food, drinks, and family-friendly programming throughout an all-weekend entertainment zone, San Pedro Superfest brings the energy, culture, and creativity of San Jose to the heart of the Big Game celebration.
FREE: Open to the general public

The Big Game Block Party with Kehlani

Where: San Jose City Hall
When: 4:00 PM
Summary: Celebrate The Big Game weekend in San José with a can’t-miss block party in the heart of Downtown! Catch Kehlani and other live performances outside of City Hall.
SOLD OUT

The Lineup: Calvin Harris, Diplo, Sonny Fodera

Where: Pier 80 Warehouse at The Midway
When: 5:00 PM (Doors Open at 4:00 PM)
Summary: Presented by NPU Live, The Lineup is a new traveling festival concept designed to kick off major sporting events across the country. A play on words between legendary team lineups and elite music lineups, this event sets the tone before the game, the halftime show, and the headlines.
Tickets: 21+ Only – Ticket Info.

Madden Bowl

Where: Chase Center
When: 7 p.m.
Summary: On Friday, February 6, Luke Combs, Teddy Swims, Stephen Wilson Jr, Gavin Adcock, and the Bay Area’s own LaRussell will take over San Francisco’s Chase Center for a high-energy celebration bringing fans, music, and football together under one roof.
Tickets: Online on EA SPORTS social channels

Post Malone & Buddies Concert – Presented by Bud Light

Where: Fort Mason Center for Arts
When: 8:00 PM
Summary: Bud Light, and 9x RIAA diamond-certified global superstar Post Malone are running it back with the hottest concert of Super Bowl LX weekend.
Tickets: 21+ Only – Tickets are free, but fans must direct message of comment #PostyBL2026 on Bud Light’s Instagram and Facebook posts to get info on how to win tickets.

NFL Alumni Super Week Welcome Reception

Where: August Hall, 420 Mason St.
When: 8 p.m.
Summary: The National Football League Alumni will be hosting a welcome reception before this weekend’s big game. ABC7 Eyewitness News anchor Dan Ashley will deliver a few remarks and perform some of his songs along with his band.
Tickets: Purchase tickets here.

Shaq’s Fun House – feat. Tiesto & T-Pain

Where: Cow Palace
When: 8:00 PM – 3:00 AM
Summary: Part Music Festival, part carnival, part circus – Shaquille O’Neal is bringing his larger-than-life personality and over-the-top festival experience, to San Francisco.
Tickets: 21+ Only – Website

On Location Studio 60 Concert Series – Martin Garrix & Lost Frequencies

Where: Bill Graham Civic Auditorium
When: 8:30 PM
Summary: The Bay Area Host Committee (BAHC) is presents a dynamic concert series featuring multiple shows throughout Super Bowl Week.
Tickets: Available through Ticketmaster

2Chainz & DaBaby Performing Live!

Where: PETE BE Center
When: 9:00 PM – 2:00 AM
Summary: Hip-hop heavyweights 2 Chainz and DaBaby are taking over PETE BE CENTER for an exclusive Super Bowl Weekend performance you won’t get anywhere else. Two chart-topping stars. One stage. One unforgettable night.
Tickets: 21+ Only

The Big Game Drone Show

Where: 180 Woz Way, San Jose, CA 95110
When: 10:15 PM
Summary: Delight in evening visual entertainment as drones light up the sky in Downtown San Jose! Catch the show at Discovery Meadow
FREE: Open to the general public

Saturday, Feb, 7

Super Bowl Breakfast

Where: Marriott Marquis
When: 8:00 AM – 10:00 AM
Summary: The NFL-sanctioned Athletes in Action Super Bowl Breakfast has taken place in the Super Bowl host city every year since 1988, drawing sellout crowds to hear from some of sport’s biggest names. The highlight of the Super Bowl Breakfast is the presentation of the Bart Starr Award, which is given to a current NFL player who has demonstrated outstanding character and leadership in his home, on the field and in the community.
Tickets: Register to attend

Super Bowl Experience

Where: Moscone Center North & South
When: 10:00 AM – 10:00 PM (Saturday Hours)
Summary: The NFL’s immersive football festival, is a family-friendly event offering fans the chance to meet current NFL players and Legends for autographs, shop for exclusive gear and enjoy interactive games and NFL FLAG clinics.
Tickets: $70 (Adults *Saturday Price), Free (Kids 12 & Under)

BAHC Live! San Francisco Fan Zone

Where: Yerba Buena Gardens & YBCA Forum
When: 10:00 AM – 10:00 PM (Saturday Hours)
Summary: This immersive event will bring thousands of fans together to experience the excitement of Super Bowl Week through a uniquely Bay Area lens, from cutting-edge technology and world-class cuisine to live performances and interactive sponsor activations.
Tickets: Entry included with Super Bowl Experience ticket.

Super Row Weekend & Big Game Tailgate Viewing Party

The Endzone Experience

Natalie Nunn Performing Live!

Where: PETE BE Center
When: 1:00 PM Doors Open
Summary: Reality TV icon, entrepreneur, and executive producer Natalie Nunn is pulling up to PETE BE CENTER for an exclusive daytime appearance during one of the biggest weekends of the year. Known for her bold personality, viral moments, and undeniable star power, Natalie is bringing high energy, boss vibes, and nonstop cameras. Expect a full-blown celebrity-hosted day party featuring music, dancing, cocktails, and unforgettable moments – all in an upscale, high-energy environment built for day vibes and night-level production.
Tickets: 18+ Only

Dom Dolla San Jose Street Party

Where: San Jose City Hall
When: 2:00 PM
Summary: DOM DOLLA takes over the streets outside San Jose City Hall on February 7, 2026 for a massive open air street party. Follow the link to sign up now for first access to presale tickets.
Tickets: SOLD OUT – Were Available through Ticketmaster 18+

Super Wine Week at J. Lohr

NFL Culture Hub

San Pedro Superfest

Taste of the NFL

Where: The Hibernia
When: 4:00 PM
Summary: Taste of the NFL is a culinary and gridiron extravaganza – it’s the NFL’s largest philanthropic event held during Super Bowl weekend, featuring top chefs, over 30 NFL greats and captivating entertainment.
Tickets: Available through Ticketmaster

R&B and Ribs: Big Game Pre-Party feat. T-Pain and Sean Paul

Where: Pier 80
When: 4:00 PM – 11:00 PM (Doors Open at 3:00 PM)
Summary: T-Pain and Sean Paul take over Pier 80 Warehouse for the ultimate Big Game Weekend kickoff – a full-scale party playground: massive sound, open-air warehouse vibes, food that slaps, and a crowd that’s ready to move from daylight into the night.
Tickets: 21+ Only –Website

On Location Studio 60 Concert Series – The Killers

Where: Palace of Fine Arts
When: 7:00 PM
Summary: Legendary American rock band The Killers will headline night two of On Location’s ‘Super Bowl LX Studio 60’ concert series.
Tickets: Available through On Location Website

BAHC Live! Concert Series – Chris Stapleton

The Impact House 2026 feat. Walel

Where: Pier 27
When: 8:00 PM – 1:00 AM
Summary: A one-night only event where culture,influence, and luxury converge. Set at Pier 27, the evening delivers high-energy performances, immersive brand moments, and a curated list of tastemakers and cultural leaders.
Tickets: 21+ Only –Website

2026 Maxim Big Game Party: Bay Lights & Football Nights

Where: The Midway
When: 8:00 PM – 3:00 AM
Summary: The event is a cultural experience where celebrities, athletes, models and executives come together to celebrate the intersection of sports, fashion, art and music for one night under one roof in epic ways.
Tickets: 21+ Only – Website

Ying Yang Twins Performing Live!!

Where: PETE BE Center
When: 9:00 PM – 2:00 AM
Summary:Crunk legends Ying Yang Twins are bringing their high-energy, hit-packed performance to PETE BE CENTER for an official Super Bowl Weekend takeover. From club-smashing anthems to party-starting classics, this is a throwback-meets-turn-up night built for nonstop energy and packed dance floors.
Tickets: 21+ Only

Sunday, Feb. 8

BAHC Live! Oakland Fan Zone & Super Bowl Watch Party

Where: Henry J. Kaiser Center for the Arts
When: 11:00 AM
Summary: This community celebration features a live Super Bowl broadcast on a large screen, live music and special guests, food and drinks from local East Bay vendors, family-friendly activities, and a vibrant festival atmosphere celebrating Oakland’s culture and creativity.
Tickets: FREE with RSVP

Super Row Weekend & Big Game Tailgate Viewing Party

Guy’s Flavortown Tailgate

Where: Cow Palace
When: 11:30 a.m. – 3:30 p.m.
Summary: It being called America’s largest and most fun tailaget of all time and it will be taking over the Cow Palace on Sunday, Feb. 8. The event will include 10+ restaurant pop-ups, a massive “DDD Zone.” exclusive Guy Fieri concepts and over-the-top tailgate fun.
Tickets: Packages available through Guy’s Flavortown Tailgate webstie.

San Pedro Superfest

Where: 87 North San Pedro Street, San Jose, CA 95110
When: 12PM – 8PM (Sunday)
Summary: This free, block-party-style celebration takes over San Pedro Square community fun all weekend long. Enjoy a 100-yard artificial turf, Culture Night Market, Shop Local marketplace, Kids Alley and Stage, tech displays, plus live entertainment on the main stage. With food, drinks, and family-friendly programming throughout an all-weekend entertainment zone, San Pedro Superfest brings the energy, culture, and creativity of San Jose to the heart of the Big Game celebration.
FREE: Open to the general public

The Big Game Party at The Plex

Where: The Plex
When: 3:00 PM
Summary: Watch championship football in a fun, family-friendly setting at The Plex in San Jose as the Seattle Seahawks take on the New England Patriots in the Big Game. Enjoy wall-to-wall TVs, game-day food and drink specials from The Penalty Box Bar & Grill, and exclusive kids activities including the Plex Game Day Fun Pass.
Tickets: Plex Game Day Pass $35 per pass (Optional Add-On for Kids)

Big Game Viewing

Where: Chase Center
When: 3:30 PM
Summary: Calling all Bay Area football fans! Need a spot to catch the big game? Thrive City presents our Big Game Viewing! Party with a live DJ and cheer on your favorite team while we broadcast the game on our plaza screen starting at 3:30PM!
Tickets: Free

Super Bowl LX

Where: Levi’s Stadium
When: 3:30 PM Kickoff
Summary: The big game featuring the NFC and AFC Champions.
Tickets: Packages available through NFL official hospitality provider, On Location

Past Events

Monday, Feb. 2

Super Bowl Opening Night

Where: San Jose Convention Center
When: TBD.
Summary: Fans are invited to exciting evening celebrating the AFC and NFC champions as they arrive in the San Francisco Bay Area. The event will provide an exciting opportunity to hear directly from Super Bowl players and coaches during their only public appearance before the big game.
Tickets: Free – but entry is first-come, first-served. Fans must download and register on the NFL OnePass app.

Tuesday, Feb. 3

Super Bowl Experience

BAHC Live! San Francisco Fan Zone

Pro Bowl Games

Where: Moscone Center South
When: Coverage of Pro Bowl Games (ESPN) 3:30 PM – Flag Football Game (ESPN) 5:00 PM
Summary: The event brings the league’s top players together for an AFC vs. NFC flag football showdown. Set to happen at the same location as the Super Bowl Experience.
Tickets: Not clear if additional tickets are needed beyond the tickets for the Super Bowl Experience.

0 15 minutes read

Super Bowl 2026 events, concerts

Thursday, Feb. 5

Friday, Feb. 6

Saturday, Feb, 7

Sunday, Feb. 8

Past Events

Monday, Feb. 2

Tuesday, Feb. 3

Wednesday, Feb. 4

Why NFL Player Joe Hawley Quit the NFL to Live in a Van

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